EL CENTRO, Calif. -
Over 200 hundred people gathered outside the Imperial Valley Mall Theater on Thursday night, some in costumes, some just barely getting out from work: all there for one reason.
Imperial County Film Commission Director Charla Teeters-Stewart said, “It was the Imperial County Film Commission holding a premiere party for Star Wars: The Last Jedi.”
She explained that the local celebration is part of the Star Wars mania currently sweeping nationwide.
“It’s a testament to the tremendous franchise that star wars is, so nostalgic for those my age. It’s also just a great storyline that continues throughout the generations,” she said.
I.V.F.C. Organizer George Nava said it was a special night.
“We have raffles, we have giveaways - we have a costume contest. It helps to bring awareness to what the film commission does which is promoting not only filming here in Imperial County, but it also promotes economic development,” Nava said.
He said millions of dollars are spent locally when companies film here.
He explained that watching a movie with the premiere party crowd is a unique experience, especially when it came to movies like Star Wars.
Teeters-Stewart added, “Everybody was extremely excited to get a chance to watch the latest film in this great franchise.”
The premiere party was held in front of the theater from 5:30-7:00 p.m. After that, the crowd lined up excitedly to enter the theater and watch the latest episode of Star Wars: The Last Jedi.
“May the force be with you,” Teeters-Stewart said with a wink.